Next Generation Leadership Award

The Next Generation Leadership Award was first given in 2008 and is awarded by the N.C. Halls of Fame to recognize individuals who represent the next generation of leadership in their fields.

Frank Andrews (2010)
Gwendolyn Bounds (2010)
Susan Fowler Credle (2008)
Bill Goodwyn (2011)
Greg Johnson (2013)
Allen Mask III (2014)
David Oakley (2011)
Trip Park (2009)
Michael Steel (2013)
 

Frank Andrews (2010)

Andrews is the president and CEO of August Jackson, an experiential communications agency he founded in Washington, D.C. In 2009, he founded AJ Venture Brand to provide brand identity services for venture-backed companies. Andrews is a member of the Young Presidents' Organization and serves on the board of UNC's College of Arts and Sciences Foundation. He is the former vice president and general manager at Jack Morton Worldwide and a former account executive at Hill & Knowlton Asia Pacific.

Gwendolyn Bounds (2010)

Bounds is an author, Wall Street Journal columnist and on-air contributor to Good Morning America and CNBC. She writes, blogs and creates video content about home improvement and housing for The Wall Street Journal’s Personal Journal and Weekend sections. She has been a guest on ABC’s World News Tonight, Fox News' Fox and Friends, CNN and MSNBC. Her first-person essay "Amid the Ashes, Baby Carriages, Shoes, Family Photos," which she co-authored with Kathryn Kranhold, won the 2002 Front Page Award for September 11th commentary from the Newswoman’s Club of New York. 

Susan Fowler Credle (2008)

Susan Credle is executive vice president and executive creative director at the BBDO agency in New York.

Credle graduated from Carolina in 1985 with a bachelor’s degree in journalism. After graduation, she began working at BBDO, an advertising agency headquartered in New York. She worked her way from junior copywriter in 1987 to executive creative director in 2005. She is a member of its board of directors.

Credle is known for her work establishing the M&M “spokescandies” as icons in global pop culture. She also was part of the creative effort to make Cingular Wireless a recognized national brand in just four months.

Credle has created award-winning advertising campaigns for other brands including Dove, Celebrations, Popables and M'Azing. She has won numerous industry awards and has been an important creative contributor to other BBDO accounts including Armstrong, AIG, Bank of America, Venus, FedEx, Pepsi and Visa.

Bill Goodwyn (2011)

Bill Goodwyn is president of global distribution and CEO of Discovery Education for Discovery Communications. He oversees all content distribution sales and marketing activity on behalf of Discovery's more than 100 worldwide networks, including Discovery Channel, TLC, Animal Planet and Science Channel in more than 180 countries and territories.

Goodwyn previously served as president of domestic distribution, leading Discovery Communications’ $1 billion U.S. content distribution business and cementing Discovery as one of the top television and content platforms in the media industry. 

A 23-year veteran of Discovery Communications, he also serves as CEO of Discovery Education, the nation's leading provider of curriculum-based digital content and professional development resources in U.S. schools.  Discovery Education now reaches more than half of all K-12 classrooms in the U.S.  Since taking the helm in 2007, Goodwyn has transformed Discovery Education into the fastest-growing division of the company, most recently launching the Discovery Education Techbook series in 2010. Intended to replace traditional textbooks as a primary resource for elementary school instruction, Techbook supports the creation of 21st century learning environments and its Science Techbook has already been adopted for use in four states.

Since Goodwyn began his Discovery career in 1987, he has spearheaded record-breaking distribution growth for each of the company's domestic channels. He was integral in turning Discovery Channel into one of the fastest-growing networks in television history, now reaching more than 100 million U.S. households. He also took TLC from 15 million to 99 million homes and guided Animal Planet to become the fastest network ever to reach 50 million U.S. subscribers. 

Most recently, Goodwyn led Investigation Discovery to become the No. 1 fastest-growing network in the U.S. in 2010, adding more than 15 million U.S. subscribers. For these and numerous other accomplishments, Goodwyn's distribution team was ranked No. 1 by Beta Research for seven consecutive years as the top sales organization within the cable television industry.

In recognition of his career achievements and contributions, Goodwyn has been awarded the National Cable & Telecommunications Association's Vanguard Award, the highest honor for Young Leadership, and was inducted into the Cable Center's Cable TV Pioneer Hall of Fame and CableFAX Daily's Sales Hall of Fame.  His industry and civic commitments have included board positions with the Cable & Telecommunications Association for Marketing (CTAM), CTAM's Educational Foundation, the T. Howard Foundation (diversity in media), the Alexander Youth Network and the UNC School of Journalism and Mass Communication.

Goodwyn earned a bachelor's degree in journalism and mass communication from UNC and lives with his wife, Leigh, and their two children in Charlotte, N.C.

Greg Johnson (2013)

Greg Johnson is president of BooneOakley Advertising in Charlotte, where he oversees operations, account services, business development and strategic planning.

He began his career at J. Walter Thompson as a media planner. He worked at Saatchi & Saatchi on the Procter and Gamble account. Johnson has also worked with many other Fortune 500 companies including Kodak, Johnson & Johnson, Reynolds Metals and Warner Lambert — now Pfizer.

He also served as marketing director and was a founding team member of the Jordan Brand, a subsidiary of Nike. Johnson helped created a marketing platform to transition Michael Jordan and his shoe, the Air Jordan, into one of the most successful and powerful sport brands. While marketing director, the brand grew from approximately $100 million to $600 million globally.

Johnson is involved in community service activities that include serving on the boards of the University YMCA in Charlotte and Youniversity Drive, a support and mentoring organization for first-generation college students. He also is an active part of the leadership team at Grace Covenant Church in Cornelius, N.C. Johnson holds an M.A. in Theology from Western Seminary and a B.A. in journalism and mass communication from UNC.

Allen Mask III (2014)

Allen Mask III graduated from the University of North Carolina with distinction, earning bachelor’s degree in Journalism and Mass Communication, a certificate in business journalism and minors in music and artistic entrepreneurship.

At Carolina, he co-founded an award-winning non-profit record label called Vinyl Records, for which he and his team received the Carolina Entrepreneurial Initiative's Innovations Grant. He also served as an undergraduate associate for the student-run Kenan-Flagler Private Equity fund.

Upon graduation, Mask joined the Investment Banking Division at Goldman Sachs in New York, focusing on corporate finance and mergers and acquisitions. Following his time on Wall Street, Mask re-located to Silicon Valley where he now leads Global Brand Partnerships for Google Play at Google.

Mask is a Chapel Hill native and came to UNC with scholarship from the North Carolina Association of Broadcasters. He moonlights as a conscious hip-hop artist and has been featured in global publications such as VH1, The New York Times, CNBC, New York Magazine, Business Insider and TEDx.

David Oakley (2011)

David Oakley is president and founding partner of BooneOakley in Charlotte, N.C. Established in 2000, the agency was named the 2009 Southeast Small Agency of the Year by Advertising Age. The agency’s website, booneoakley.com, was honored in the Google Creative Canvas for 2010.  

Oakley’s career began in New York at Young & Rubicam as a copywriter, crafting campaigns for major national brands including Certs, Dr. Pepper and AT&T. He went on to TBWA Chiat/Day to help develop the Absolut Vodka campaign — voted to Ad Age’s “Top Twenty Ad Campaigns of the Twentieth Century.”

After seven years in the Big Apple, Oakley decided to get back to his Carolina roots. In 1997, he and John Boone opened a satellite office of The Martin Agency in Charlotte. There, he served as associate creative director for Wrangler, Alltel, Saab and the Charlotte Hornets.

Oakley and Boone were named “Hot Creative Team” by Creativity magazine in 2000, and they decided to start their own shop.

In addition to winning a Little League MVP Trophy in 1973, Oakley has won a bunch of international advertising awards including The One Show, Cannes, Communication Arts and Clios. His work has been featured on ABC’s “Best Commercials,” at the Museum of Modern Art, and on his mom’s refrigerator.

Oakley graduated from the University of North Carolina at Chapel Hill. He and his wife, Claire, have two children.

Trip Park (2009)

A 1989 Carolina graduate, commercial illustrator Trip Park's work is featured children's books including “Gopher Up Your Sleeve” by Tony Johnston; “Trout, Trout, Trout!” and “Ant, Ant, Ant!” by April Pulley Sayre; and the Rotten School series by R.L. Stine. His editorial cartoons have appeared in the Greensboro News & Record, National Review and USA Today. His editorial illustrations have appeared in the Chicago Tribune and The Wall Street Journal.

After graduating from UNC, he worked as an art director with advertising agencies Leo Burnett in Chicago and Saatchi & Saatchi in New York.

He also has helped develop characters and animate commercials for AT&T, PBS, Nickelodeon, Zoloft, McDonald's, California State Fair, and Blue Sky Studios.

Michael Steel (2013)

Michael Steel is the press secretary for Speaker of the House of Representatives John Boehner.

During the 2012 Presidential election campaign, he served as press secretary to Vice Presidential nominee Paul Ryan, and traveled with him throughout the campaign.

Steel has worked for Rep. Boehner since February of 2008. In the Speaker’s office, Steel works with the Capitol Hill and national press corps, and helps develop and coordinate communications for House Republicans. According to The Washington Post, Steel “has a powerful ability to shape the House GOP message.”

Recently, National Journal included Steel on its annual “35 and Under Power Set” for being one of "Washington's next generation power players," and Buzzfeed dubbed him “one of the people running Washington.”

Prior to working for Boehner, Steel was the communications director for Republicans on the House Ways and Means Committee and the House Republican Policy Committee, and press secretary for then-Reps. Jim McCrery of Louisiana and John Shaddegg of Arizona. He has also volunteered for a number of political campaigns, including Governor Mitt Romney’s 2008 primary campaign and Oklahoma Senator Tom Coburn’s first senate race.

Before going to Capitol Hill, Steel was a journalist at National Journal, covering politics and policy in Washington, D.C. He also interned for The Herald Sun in Durham, N.C., the Washington bureau of The Detroit News and National Review Online.

He graduated from the UNC School of Journalism and Mass Communication in 1999, and received a master’s from Columbia University in 2003.