Gary Kayye has worked in technology branding and marketing for more than 25 years. He was the founder of Kayye Consulting, a technology consulting company, and currently serves as president and CEO of rAVe [Publications], a publishing and digital strategy and communications company that he founded in 2003.
Prior to that, he served as the vice president of sales and marketing for Extron and an executive VP at AMX Corporation.
A graduate of the UNC School of Media and Journalism, Kayye teaches courses in the school that address new media and its impact on the future of advertising, marketing and public relations, as well as a personal and professional branding class. He is recognized as a social media and new media technology expert, especially in the B2B markets.
Kayye has been the keynote speaker at more than 1,000 technology shows and events because of his extensive marketing and branding expertise as well as his entertaining and approachable speaking style.
He has either assisted or helped create a number of branding campaigns for dozens of tech companies (including brands such as Cisco, NEC, HP, InFocus, Sony and the University of North Carolina) and has served as an expert witness in branding court cases.
In 2004, he was recognized as InfoComm’s Educator of the Year, and in 2007 he was given the NSCA Instructor of the Year award. In 2014, he was named to the list of the Top 100 People in the Triangle You Should Connect With.
Kayye is a co-founder of the Swim for Smiles Foundation — a non-profit organization based in Chapel Hill, N.C., that hosts athletic events for local children to raise money for the UNC and Duke Children’s Hospitals. Since its inception in 2005, the Swim for Smiles Foundation has raised more $300,000 for local children’s hospitals, and in 2011 it was the largest youth triathlon in the USA.
Kayye has raced in over 55 triathlons including the infamous Escape from Alcatraz in San Francisco, California three times.