The Bachelor of Arts in Business Journalism teaches students the concepts, skills and techniques needed to report and write about issues such as stock market swings on Wall Street, changes in how corporate America operates and is governed, and fluctuations in the U.S. and global economies.
Students are trained to address the growing need for understanding how markets and business work. They learn to explain these increasingly complex areas in ways that an average consumer can understand.
Business journalism majors must complete 21 hours within the journalism school and 17.5 hours within the Kenan-Flagler Business School. Students must attain a grade of at least C in all journalism school courses and a grade of C in all Kenan-Flagler courses.
Admission to the business journalism program is by application only. For more information about the business journalism program, click here.